Tuscan Village Celebrates Grand Opening

Tuscan Village contains a lake and lakeside plaza anchored on one side by a Tuscan Market grocery store and an L.L. Bean store. Image courtesy of Tuscan Brands

Salem’s Tuscan Village mega-development celebrated the grand opening of its second phase over Memorial Day weekend.

The 3.8 million-square-foot mixed-use project consists of two retail plazas – including one anchored by an L.L. Bean store and the other by a Market Basket, 627 apartments across three developments, a 70,000-square-foot Mass. General Brigham medical office building, a prospective biomanufacturing campus and a “Main Street”-like lifestyle center with hotel and multifamily components.

The project’s first phase, centered around the Market Basket, opened last year. The second phase, focused on the L.L. Bean-anchored retail plaza, also includes the development’s large lake and an outpost of Tuscan Brands’ Tuscan Market grocery store, plus a beer garden run by Smuttynose Brewery overlooking the lake.

“We are thrilled to be opening the second phase of Tuscan Village as it provides Salem and neighboring communities with an exciting area to gather, shop and dine. Whether it be shopping or dining at any of our retailers and restaurants or catching some live music while playing lawn games at Lake Park, visitors will surely find their fun at Tuscan Village,” the development’s general manager Liz Kelley said in a statement.

The Memorial Day weekend festivities included a ribbon-cutting ceremony, a 5K road race, outdoor fitness classes, fireworks, live music and live demos of L.L. Bean products on the lake and in the surrounding park.

The development’s “Main Street” centerpiece is expected to begin later this year, Tuscan Brands said in an emailed statement, despite the complex state of the hotel industry following the COVID-19 pandemic.

“We are moving forward with the next phase of the development and continue to gain tenant interest and momentum,” the company said.